Kobo Acquires Aquafadas


Kobo Acquires Aquafadas to offer Digital Publishing Solutions
and grow Rich Media Content
Expands Kobo Writing Life Self Publishing Portal


Kobo, Inc., a global powerhouse in eReading with over 10 million users in 190 countries, and Aquafadas a leading digital publishing technology company, announced they have entered into a definitive agreement under which Kobo intends to acquire Aquafadas. The global eReading market is exploding and with the acquisition of the Aquafadas Digital Publishing System, Kobo will be able to bring a selection of rich media – magazines, academic, comics, kid's books and more to Kobo customers everywhere. Kobo and Aquafadas share a common vision of delivering rich content to consumers around the world and providing tools that enable publishers to easily produce this content.

"This is a very exciting day for both Kobo and Aquafadas," commented Kobo CEO Michael Serbinis. "Digital Reading is rapidly evolving now to new rich media categories. This transaction will strengthen both Kobo's and Aquafadas position in our current markets and allow us to accelerate the growth of digital rich media with the Aquafadas Digital Publishing System."

Aquafadas CEO Claudia Zimmer adds: "Kobo's arrival is amazing news. Thanks to this acquisition, publishers who use Aquafadas Digital Publishing System benefit from an easy and scalable solution that will provide access to a new distribution channel in addition to other channels: Kobo's platform and its 10 million registered users. We will benefit significantly from this partnership and amp up development to deliver more innovative tools. By working together to further enhance the Kobo product line-up and the creation of rich-media content, Kobo and Aquafadas will take digital reading to a new level."

New features for Kobo writing life and Aquafadas Digital Publishing System

Kobo's self-publishing platform, Kobo Writing Life, is an important part of Kobo's ongoing commitment to self-publishing. With the acquisition of Aquafadas, Kobo will leverage Aquafadas digital publishing technology to further enhance Kobo Writing Life.

To learn more about the Kobo Writing Life self publishing platform, visit: kobo.com/writinglife


About Kobo Inc.
Kobo Inc. is one of the world's fastest-growing eReading services offering over 3-million eBooks, magazines and newspapers. Believing that consumers should have the freedom to read any book on any device, Kobo has built an open-standards platform to provide consumers with a choice when reading. Inspired by a "Read Freely" philosophy and a passion for innovation, Kobo has expanded to nearly 190 countries, where millions of consumers have access to localized eBook catalogues and award-winning eReaders, like the Kobo Touch. With top-ranked eReading applications for Apple, BlackBerry, Android, and Windows products, Kobo allows consumers to make eReading social through Facebook Timeline and Reading Life, an industry-first social experience that lets users earn awards for time spent reading and encourage others to join in. Headquartered in Toronto and owned by Tokyo-based Rakuten, Kobo eReaders can be found in major retail chains across the globe.
For more informations, visit kobo.com.



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